Best Buy’s Week 2 early Black Friday deals are live today, Monday, November 9 — the day after its weekend doorbusters ended, and ten days before its main Black Friday sale begins. Week 2 went live at 09:20 UTC on Monday, according to 9to5Toys, after the Week 1 doorbusters closed on Sunday night at 11:59 p.m. Central Time. The new wave features up to 50% off select Samsung and LG RGB LED and OLED televisions, up to $800 off select Windows laptops, headphones under $100, and up to $500 off select Samsung soundbars. The 2026 Google Home Speaker is $80, down from $100 — an all-time low, according to 9to5Toys. Appliances are also in the sale, with $170 to $1,200 off and up to 50% off selected Samsung, Frigidaire, GE Profile, Whirlpool and Insignia models. Individual Week 2 television and laptop model prices beyond the headline caps were not published in the 9to5Toys report, so shoppers should check the model number before buying.
What comes next
Best Buy’s early Black Friday sale runs from November 6 to 19, with its main ten-day Black Friday sale from Thursday, November 19, through Saturday, November 28, followed by a Cyber Week sale from December 1 to 6. The retailer’s holiday price-match guarantee runs into January, so shoppers who buy now are covered if the price falls further — although Best Buy does not match competitors’ prices from November 19 to 30, or items labelled as Black Friday pricing. The early sale is part of a staggered season. Walmart’s early Black Friday deals start on Thursday, November 12 — online at 12:01 a.m. Eastern, in stores at 6 a.m. local — with Walmart+ members getting first crack at selected online-only deals for 24 hours. Its main Black Friday sale runs November 23 to 29, and its Cyber Monday sale from November 30 to December 2. Target’s early Black Friday deals ran from November 5 to 7 and have now ended, although its Deal of the Day runs daily through December 24.
What to check before buying
The pattern this year is familiar: the deepest discounts land in the Black Friday weekend wave, not the early sales. Shoppers should check the model number — a TV that looks identical can be a different model with a different panel — and confirm the warranty, the return window and whether delivery and wall-mounting are included. The doorbuster prices that ended on Sunday — including the Samsung 65-inch OLED 4K TV at $899.99, down from $2,099.99 — are gone, and the next wave of deals does not arrive until November 19. Best Buy says new deals will drop every Friday in between.
Related: Apple Deals: Watch Ultra 4 $700, M5 MacBook Air $1,099
